I took a tour this weekend of [Removed - 3rd Party Software], which the young folks use and its UI is fresh and has awesome Sankey diagrams which I and others have been suggesting to Quicken for years.
Quicken is much more AI robust and has a lot more reports and capabilities. With over 2 million users Quicken could use AI to do benchmarking on spending and assist more with investment goals and portfolio rebalancing for it users. It should also think about updating its UI and dashboards.